Incremental Progress

So this isn't a big difference from the last post, but it's all I got this week folks. Last week's job was to reinterpret the Spoutwood logo in it's most basic sense -I re-arranged some type and did a new paint job on the pre-existing logo. That done, I think all involved felt that the overall impact wasn't as "brimming with life and organic goodness and the magic that is Spoutwood" that is could or should. Sometimes taking logo out of it's context and then amplifying what is there can underscore certain qualities that were there all along but not so obvious. I still think it works well as a simple version of the logo to use when you can't afford a lot of noise in the image.

That said, this week's take was geared towards taking it over the top with all the botanical flourish I could muster. I spent most of the day revamping my Eyvind Earle inspired Photoshop brushes in preparation for what was actually very little time painting. As a side note, I am really having fun building these brushes, and using them is a dream. They really let me focus on color and composition so much more than grinding out detailed drawings of things like foliage. Although my primary visual vocabulary is heavily influenced by Eyvind Earle, I see some of that Andrew Jones "shape sifting" quality emerging as well. This is getting so much closer to how I want to work. I'm really glad to have the opportunity to work this stuff out.